CSR Game - BFGoodrich Dakar 2023

BFGoodrich Desert Cleaning Drive – 13th January 2024

We don’t just conquer trails, we leave them better than they found them. Our commitment to sustainability drives existing and new initiatives for responsible desert trail use.

With 168 bags of trash collected during Dakar 2024 rest day, with our passionate volunteers, our incredible collaborators at FILGSI (Filipinos for the Saudi Green Initiative) and ASO team, we are forging a legacy of responsible exploration

Immense gratitude to everyone who was a part of this initiative for their unwavering commitment to preserving the beauty of our deserts. Let’s continue this journey of making a positive impact.

Picture credits :  A.S.O. / Aurélien Vialatte.

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